Ecosia uses the ad revenue from your searches to plant trees where they are needed the most. By searching with Ecosia, you’re not only reforesting our planet, but you’re also empowering the communities around our planting projects to build a better future for themselves. Give it a try!
That’s fine, every additional user makes Ecosia more attractive to advertisers. The best way to support our mission is to use Ecosia like you would use any other search engine.
Don’t be concerned if you rarely click on ads, simply by being an Ecosia user you’re adding to the size of our user base and turning an everyday action into something positive. The more people collectively that use Ecosia means we have a wider reach and ultimately can plant more trees.
Their answers there do make it sound like clicks are necessary, but it’s my understanding that each search query also has a fixed rate. Advertisers pay for both clicks and impressions. That’s why everyone gets a tree counter that goes up for just searching. Granted it’s a very small earning for impressions, which is why it takes ~50 searches for a single tree.
https://ecosia.helpscoutdocs.com/article/33-how-does-ecosia-make-money
Ecosia only gets money from ads if you click on a link, so if you quickly scroll past them all the time you might as well leave uBO on.
They also said you shouldn’t just click on ads randomly, it won’t help.
They say
Their answers there do make it sound like clicks are necessary, but it’s my understanding that each search query also has a fixed rate. Advertisers pay for both clicks and impressions. That’s why everyone gets a tree counter that goes up for just searching. Granted it’s a very small earning for impressions, which is why it takes ~50 searches for a single tree.